Understanding the buyer is one of the most requested courses in training among all. Better understanding your customer and how to effectively guide them through a sales process can be one of the most challenging tasks in selling. While the sales process itself should remain the same with every customer, almost every single customer is different. How then can you ensure that you are successful with every customer, not just the easy ones? How do you handle a difficult or complicated customer? What about how to handle a customers asking for discounts, deals or trials?
This course focuses on answers to those plus many more. The material with in this course covers the most important rules in sales and also covers the 1 thing that every customer will pay more money for. From handling a customer and their concerns with money, to understanding the REAL reason people actually buy anything understanding the buyer is vital to your success in selling